The short answer is, anyone who wants change can benefit from a coach. Coaching can be useful for individuals at all levels, from all backgrounds and walks of life. People seek out coaching for a variety of reasons, such as when they want to focus on their growth and development, when they need to make a decision, or when they desire a specific type of change but have been unable to make the change on their own. Coaches help clients increase their level of self-awareness, determine what they want, and create a plan to achieve their goals. With heightened self-awareness; clients begin to see new options that they hadn't noticed before. With new or different options, clients are empowered to make different decisions.
I often get asked questions like "Why do people come to you?" or "What do you help people with?" People have sought out coaching to help them address challenges or answer questions such as:
- What is next for me in my career?
- How do I prioritize and manage my time better?
- How do I create better boundaries in my life?
- I need more work/life balance.
- I need to strengthen a specific skill (delegation, negotiation, communication, etc.).
- I need help achieving a specific goal for personal or professional development.
People can leverage coaching as a means to help them further develop and integrate their strengths, or learn how to apply their strengths differently so they can be more effective in their role. For example, one of my clients has a strength in solving problems within his own role. As we worked together, he started to discover ways he could apply his ability to solve problems more broadly across the organization to make a bigger impact.
Another client had a strength and passion for serving others, but she soon found herself overwhelmed with how much was on her plate. She started to discover (in all areas of her life) that she was repeatedly saying yes to things when she really wanted to say no. As we worked together, she started to test new ways to approach requests of her time so she could take back more control of where she invested both her time and her energy. She started saying no - to small things first - and began to feel more comfortable as she continued to practice.
Most coaches have niches, or areas of focus in which they tend to specialize. A few examples of these are:
- Entrepreneurs or business owners
- Leaders or executives
- Supervisors or managers
- Emerging leaders
- Baby boomers
- Women leaders
- Work-from-home moms
You might also hear of different types of coaches such as life coaches, executive coaches, career coaches, relationship coaches, spiritual coaches, lifestyle design coaches, and more. These coaches might choose to focus in any of the specialty areas listed above.
If you are interested in pursuing coaching, it is helpful to understand what you want to focus on and choose a coach that will meet your needs.
Coming Up Next
In my next post, I'll provide more insight into the coaching process itself, including what happens during a coaching session.